Google+ Your Business – Toyota Reaches New Customers With +Post Ads And Google
The Accurate Source To Find Transcript To Google+ Your Business – Toyota Reaches New Customers With +Post Ads And Google.”
[Google+ Your Business – Toyota Reaches New Customers With +Post Ads And Google]
[Dylan Schwartz (Creative Director, Saatchi & Saatchi LA]
Corolla consumer is young, creative, they are constantly connected, they are using social all the time and they really just want to have an authentic conversation whether that means with their friends or in our case, it means, with a brand.
[Monica Peterson (Director of Social Media, Toyota USA] Source: LYBIO.net
When it came to the 2014 Corolla launch we needed a unique approach if we really wanted to reach this consumer. Rather than to talk at them; we wanted to talk with them.
Kevin Lin [This is how I want to build my next car!]
Toyota USA [That’s great! Check out this link: http://goo.gl/iRm5W2
+Post ads, a new way to get discovered.
+Post ads increased the level of conversations on line and reached those consumers where ever they are. We focused on developing content that was relevant to our audience to drive engagement and +Post ads made sure that content got noticed.
Turn content into conversations.
+Post ads are great because they take the content on our Google + Channel and push them out, so we open our content to a much bigger audience.
Being able to deliver the right message at the right time, to the right person is always the Gold Standard.
Make the web your social stream.
It’s pretty cool that we can let our consumers talk to us directly through the advertising, it doesn’t just change what we say, it changes how you think about it and it changes how you craft the messaging and makes the entire web our social platform.
+Post ads amplify great content.
+Post ads make brands more human.
+Post ads make the web more interesting.
Google+ Your Business – Toyota Reaches New Customers With +Post Ads And Google. +Post ads increased the level of conversations on line and reached those consumers where ever they are. Complete Full Transcript, Dialogue, Remarks, Saying, Quotes, Words And Text.