The Light Story

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The Light Story

The Light Story from light on Vimeo.

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[The Light Story]

[Rajiv Laroia (Co-Founder & CTO):] Source: LYBIO.net
I’m always be fascinated by photography and I own expensive DSLR cameras and lots of expensive lenses. You know. Even though I had all this gear, which would take phenomenal pictures, I found myself taking more and more pictures with my cell phone, because it was there with me all the time. That’s when it occurred to me that if we can make a camera which has the same quality and features as a DSLR camera, but it is in a form factor that can fit in my pocket and stay with me all the time, then I’d be taking much better pictures all the time.

[Dave Grannan (Co-Founder & CEO):]
The big change in photography of course is that it’s exploded globally in last five years. We send billions of pictures as messages everyday. As people have gotten drawn into the fold, it’s created the insatiable demand for better and better photography, who hasn’t been at the concert and they said, oh, let me get a picture of the performer and there is a grainy kind of nothing there, right?

[Rajiv Laroia:]
Over the last 150 years or so, you know, a photography camera design and architecture hasn’t really evolved very much. What we are trying to do here now is to capitalize on all of the innovation that has resulted in very inexpensive camera modules and inexpensive high quality lenses. We’re trying to replace a big lens with multiple small lenses and small sensors.

[Dave Grannan:]
One of the things we do to keep our cameras very thin is something called folded optics, you have an aperture light comes in through the aperture, strikes a mirror, and then travels down the barrel of lenses laid horizontally in the body.

[Rajiv Laroia:]
We are actually using 16 different camera modules at three different focal lens. The users can then simply pinch and zoom, the picture and depending upon what field of view they finally end up selecting. 10 of this 16 modules will fire and take pictures. And then we use sophisticated computational imaging algorithms to combine those 10 pictures to basically create one really high quality picture.

[Dave Grannan:]
Our software can figure out how to set the exposures differently for different cameras to get great low light performance. The other incredible thing we offer is really infinite depth of field control. Everything is kind of in focus when they compose it, but I know I’m taking a picture of you and it’s a portrait, and I want a nice blur in the background, I can go set that after the fact.

This isn’t just moonshot thinking, we put some of the best talent in Silicon Valley together here at Light. Our computational imaging team and our hardware team have been working for over two years, bringing this to reality. Now we partnered with the world’s leading contract manufacturers to actually deliver a product to consumers.

[Rajiv Laroia:]
Why I’m really excited about this camera? Is that it puts the focus back on great photography, not just great technology.

[Dave Grannan:] Source: L Y B I O . N E T
Really the power of photography is the ability to capture the magic of every moment in everyday, and you have to have something that’s portable enough and high enough quality, so that you really are capturing the emotion of the moment, not just the facts. That’s what we’re excited about delivering to market.

The Light Story

The Light Story

The Light Story. We use sophisticated computational imaging algorithms to combine those 10 pictures to basically create one really high quality picture. Complete Full Transcript, Dialogue, Remarks, Saying, Quotes, Words And Text.

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